Startup

5 articles

Entrepreneurship

How to Do Market Research for Startups: A Step-by-Step Guide

Without foundational market research, a startup risks building a product nobody wants.

Jenna Wallace·April 20, 2026

Entrepreneur at a crossroads, choosing a path towards business growth illuminated by AI insights, with a backdrop of potential failure.

Entrepreneurship

How to Overcome Startup Failure Challenges and Grow Your Business

A staggering 90% of all startups fail, with the technology industry seeing the highest failure rate at 63% within five years, yet new AI systems are emerging to predict early-stage success with surpri

Jenna Wallace·April 19, 2026

An entrepreneur at a crossroads, symbolizing the transformation of personal achievements into successful business ventures.

Personal Growth

Top 2 Ways to Turn Personal Achievements into Business Ventures

One business owner, after losing her largest client, didn't seek new investors.

Victor Huang·April 17, 2026

Entrepreneur analyzing market research data and customer demographics on a holographic display, planning for a new startup in 2026.

Entrepreneurship

How to Conduct Market Research for a New Startup in 2026

A staggering 42% of all startup failures occur because there’s simply no market need for their product or service, according to goelastic .

Jenna Wallace·April 13, 2026

Entrepreneur at a crossroads deciding between a simple sole proprietorship path and a complex corporate path towards a city skyline.

Entrepreneurship

Choosing the Right Legal Structure for Your Startup

A startup founder might save a few hundred dollars and a few hours by registering as a sole proprietorship, but could unknowingly forfeit millions in future investment opportunities.

Jenna Wallace·April 12, 2026