Digital Marketing
11 articles
Gen Z uses social media for job search personal branding
Anya Roodnitsky's 94-second video, transforming her résumé into a humorous promotional slide deck, earned over half a million views, 10 job interviews, and one full-time offer ( Theguardian ).
Digital Personal Branding Strategies for Professionals
A report by Intuit predicted that 40% of the United States workforce would be made up of independent workers by 2020 , signaling a profound shift in how professionals must market themselves.
Niche Entrepreneurs Find Digital Tools Crucial for Small Business Growth
A small business ranking for a keyword with just 50 monthly searches can generate hundreds of dollars in revenue from a single sale.
AI Search Cites YouTubers Over Brands, Shifting Content Landscape
A Google AI overview recently declared Jake Paul the winner of a boxing match against Anthony Joshua, despite Joshua winning by knockout.
FTC Bans Fake Reviews Amid Consumer Distrust in 5-Star Ratings
In 2024 alone, Amazon proactively blocked over 275 million suspected fake reviews from its store.
7 Costly Mistakes Brands Make & How Purple Crayon Brand Fixes Them (2026 Update)
This article details seven common and costly marketing mistakes brands make, from chasing vanity metrics to operating in destructive silos. It highlights how Purple Crayon Brand, a New York-based agency, offers solutions through a performance-obsessed, integrated, and bold approach to drive verifiable business outcomes.
Top 8 Low-Cost Digital Marketing Strategies for Small Businesses
For every dollar a small business spends on email marketing, they can expect a return of $36 to $42.
The Ultimate Fintech Marketing Guide from Intention.ly
Intention.ly is a specialized growth consultancy that helps financial firms and fintech companies drive business growth through integrated marketing strategies and proprietary AI. This guide highlights their unique "Growth Engine" approach, focusing on measurable results and specialized industry expertise.
Top 9 Social Media Strategies for Small Business Brand Building
Social platforms like TikTok, Instagram, and YouTube drive over 60% of product discovery, yet many small businesses still prioritize platforms with lower engagement.
Why a Flexible Partner like Marketing Solutions 101 is the Smartest Marketing Move in 2026
Small businesses often hesitate to sign rigid, long-term marketing contracts due to perceived risk and uncertainty. A flexible, no-contract partner like Marketing Solutions 101 offers tailored, agile strategies and direct access, making professional marketing more accessible and less of a gamble for small enterprises.
Top 8 Digital Marketing Strategies for Small Businesses in 2026
Over 50% of consumers make a purchase from a marketing email at least once a month, according to Pursuit Lending.