Jenna Wallace
Entrepreneurship Writer
Jenna Wallace is an entrepreneurship writer at Career and Company, specializing in early-stage ventures and high-growth strategies. Before joining the publication, she co-founded a successful SaaS startup, scaling it from zero to seven figures in revenue within three years. Jenna has also consulted for several Fortune 500 companies on innovation and intrapreneurship initiatives. She's a frequent speaker at industry events, sharing her expertise on topics ranging from lean startup methodologies to building resilient teams. Jenna is passionate about empowering the next generation of entrepreneurs.
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Latest Articles
What is a growth mindset and why does it matter for career challenges?
A brief, online intervention, lasting less than an hour, significantly improved grades for lower-achieving 9th graders and increased their willingness to tackle harder math classes, according to findi
Jun 9, 2026 · 4 min read
Dubai's 'SME in a Box' cuts business setup time and cost
Entrepreneurs setting up a business in Dubai can now save over AED 80,000 and 200 hours using 'SME in a Box,' a single government-backed platform.
Jun 8, 2026 · 3 min read
South Korean women entrepreneurs hail Han Seong-sook nomination
South Korea's women's business community, long marginalized in high-level politics, has unequivocally welcomed Han Seong-sook's nomination as prime minister candidate.
Jun 7, 2026 · 2 min read
Founders Reveal VC Fell Asleep for 30 Minutes During Pitch
A venture capitalist reportedly fell asleep for over 30 minutes during a $15 million Series A pitch meeting, with 12 people present, and the presentation continued without acknowledgment.
Jun 7, 2026 · 3 min read
NewLimit Secures $435M for Reversing Aging Science
NewLimit, a biotech startup, recently announced its first medicine successfully reverses cell age in old human liver cells, shortly after securing a staggering $435 million in funding.
Jun 7, 2026 · 3 min read
Health coaching automation startup trends for 2026 promise scalable personalization
The wellness industry projects to exceed $7 trillion by 2026, yet its fastest-rising sector isn't human-led.
Jun 7, 2026 · 2 min read
What Are Lean Startup Principles and How Do They Help Businesses Grow?
Before it had a working product, Dropbox secured 5,000 subscribers by simply demonstrating its concept with a video, proving early interest can be captured without a finished offering.
Jun 6, 2026 · 4 min read
Cognitive skills: Fueling creativity and entrepreneurial initiation
While cognitive ability predicts whether a student intends to start a business, it offers no insight into whether that business will actually succeed.
Jun 6, 2026 · 2 min read
Cognito AI Delays IPO Amidst Unfavorable Market Conditions
Despite a $5 billion valuation and 200% annual revenue growth, AI unicorn Cognito AI's CEO privately told investors that "market volatility makes an IPO premature.
Jun 6, 2026 · 3 min read
Amazon to launch Little Caesars pizza partnership in 2026
For a limited time, Amazon Prime members can order a $5 Classic Pepperoni or Classic Cheese pizza from Little Caesars.
Jun 6, 2026 · 2 min read
8 Essential Soft Skills for Career Advancement in Hybrid Work
A five-year study of 19,000 organizations' job posts revealed a surging demand for soft skills like creativity and problem-solving, even in technologically driven sectors, according to PMC .
Jun 6, 2026 · 4 min read
How to Start a Side Hustle With No Money: A Complete Guide
Customer interviews, a crucial step in market research, can surprisingly earn you $50-150 per hour, proving you can make money even before launching.
Jun 5, 2026 · 5 min read
TrueSend Boosts Newsletter Engagement With New Templates
Half of marketers surveyed identify email marketing as their single most impactful channel, yet new tools are promising to boost campaign engagement by an additional 40%.
Jun 5, 2026 · 3 min read
Top 8 Low-Cost Digital Marketing Strategies for Small Businesses
For every dollar a small business spends on email marketing, they can expect a return of $36 to $42.
Jun 5, 2026 · 7 min read
How the Psychology of Motivation Builds Sustainable Habits
It takes anywhere from 4 to 335 days to form a new habit, a far wider and more variable timeframe than most people assume.
Jun 5, 2026 · 5 min read
What is Strategic Networking for Women's Career Development?
In a global health networking initiative for women, early career professionals from the Global North were the most connected.
Jun 4, 2026 · 5 min read
Unlock Goal Achievement With Disciplined Indulgence's Secret Ingredient
Dieters who scheduled a weekly 'cheat meal' were 32% more likely to stick to their plan for over a year than those who tried to eat perfectly every day, according to a Psychology Today Survey .
Jun 2, 2026 · 3 min read
Blu Ocean Innovations Launches AI Tool to Grow Small Business Marketing Budgets
A new AI system, Blu Tsunami, now offers local businesses a free five-minute gap analysis and a 12-month growth plan.
Jun 1, 2026 · 3 min read
How American Airlines' pricing strategy reshaped commerce
Today, the price of a hotel room, a rideshare, or even a digital subscription can change by the minute, a direct descendant of a pricing strategy American Airlines first deployed to fill more seats on
May 31, 2026 · 3 min read
Uneven AI Adoption Among Small Businesses Amidst Transformation
The cost of enterprise-grade AI, specifically OpenAI's GPT-4o, dropped from approximately $30 per million input tokens to $3 per million over the last 16 months.
May 30, 2026 · 6 min read